BTCSoftware Dad and Daughter team gear up for Prudential Ride 100 challenge

Date Published: May 25, 2018

Category: Charity News

BTCSoftware CEO, Rob Ellis, and his daughter Lucie are well into their training ahead of The Prudential Ride London-Surrey 100. This is an annual event which sees over 25,000 amateur cyclists through the capital and onto Surrey’s country roads and the Surrey Hills before a finish on The Mall in central London. It takes place on Sunday July 29th.


Supporting Mind’s great work

Rob and Lucie are cycling to raise money for Mind, the mental health charity which provides advice and support to empower anyone experiencing a mental health problem. The charity campaigns to improve services, raise awareness and promote understanding of mental health issues.

In supporting the charity, Rob and Lucie are cycling in memory of Rob’s Godson George – who sadly took his life a few years ago.

Male suicide rate is at its highest since 2001 and is the biggest killer of men aged under 45. Rob and Lucie want to support the great work Mind is doing to combat this serious and ever developing issue.


Training in earnest

Training is now underway for the event and Rob for one has been testing out hillier routes to prepare for the Surrey Hills leg of the Ride.  There are also rumours that a healthier food and drink regime is on the cards as the big day approaches.


Dad and Daughter team

Lucie and Rob will be cycling Ride 100 together. Rob says ‘Even though I’m a more experienced cyclist than Lucie, she is young and fit – by agreeing to cycle together I avoid the embarrassment of finishing behind her!’

Both are really looking forward to the event. Rob adds, ‘The Ride 100 is a great route taking in closed roads through London, out to the Surrey Hills and back. It’s always amazed me how fresh I feel during the last few miles cycling back along the north of the Thames and onto The Mall. I am looking forward to (hopefully) experiencing that again this year.”

The BTCSoftware team are really rooting for Lucie and Rob and are very proud of their efforts for this worthy cause. If you would also like to support them, please visit their JustGiving page.


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